Why Camping Helps Me Find Myself | Cap Puckhaber

Fri, 02 Oct 2026 07:25:31 -0700

I’m Cap Puckhaber, and somewhere past the second mile on the John Muir trail, the last bar of service disappears and my shoulders finally drop. No notifications, no roles to play, just a guy walking uphill. Here’s why camping without my phone is the only place I feel like myself: thehikingadventures.com/digital-d…

Why ChatGPT Reddit Citations Fell and Why I’m Not Panicking

Thu, 01 Oct 2026 18:41:18 -0700

Why ChatGPT Reddit Citations Fell

By Cap Puckhaber, Reno, Nevada

Cap Puckhaber explores the recent decline in ChatGPT Reddit citations and what it means for AI search visibility and marketing strategies.

Frequently Asked Questions Did ChatGPT stop citing Reddit completely? No, it didn’t stop completely. Reddit’s share of ChatGPT Search citations fell to about 0.52% in mid-August, which is low but not zero. OpenAI has said Reddit continues to be cited. Trackers also found ChatGPT still consulting Reddit pages even when it didn’t cite them.

Why did Reddit’s ChatGPT citations drop in August 2026? Nobody outside OpenAI has confirmed the cause. The leading theory points to an August 8 change in how ChatGPT builds fan-out queries, with far more site operator searches. Search Engine Journal noted that the biggest drop came six days later, so that theory doesn’t fully explain it. The drop also landed the week after GPT-5.6 became ChatGPT’s default model.

What sources replaced Reddit in ChatGPT? Official sites, reference pages, help centers and product documentation picked up most of the share. ChatGPT’s total citation volume didn’t shrink, so the slots were reallocated rather than removed. YouTube, TikTok, LinkedIn and Facebook also lost ground in ChatGPT during the same period.

Is Reddit still worth it for SEO and AI visibility? Yes, Reddit is still worth your time. Threads rank in Google, Perplexity’s Reddit citations went up over the same period, and the communities build real trust. The smart move is linking from Reddit to owned pages that engines can cite directly.

What’s the difference between AEO, GEO, and SEO? SEO focuses on ranking pages in traditional search results. AEO, or answer engine optimization, focuses on getting your content pulled into direct answers like featured snippets and AI Overviews. GEO, or generative engine optimization, focuses on being cited by tools like ChatGPT and Perplexity. In practice, all three reward clear answers, strong entity signals and original data.

How do I track whether ChatGPT cites my website? Start with a fixed set of 10 to 20 prompts about your brand and run them monthly in ChatGPT and Perplexity. Log which pages get cited and which appear only as consulted sources. Check AI referral traffic in GA4 alongside Search Console. Dedicated tools like Promptwatch and Trackerly can automate the tracking if you need scale.

Case Study: Astronomer PR Crisis Marketing Win | Cap Puckhaber Marketing

Wed, 09 Sep 2026 11:03:02 -0700

Cap Puckhaber of Black Diamond Marketing in Reno, Nevada breaks down how Astronomer turned a PR scandal into 36M+ views by redirecting attention instead of denying it. Speed beat silence every time.

blackdiamondmarketingsolutions.com/astronome…

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